📊 Buyer Interest is Heating Up Again — Google Search Data Says So
- grace264
- Aug 11
- 1 min read
According to recent Google Trends data, searches for terms like “Home for Sale” have been steadily climbing throughout the year, reaching their highest point in mid-July. This tells us that many buyers are still watching the market closely and looking for the right opportunity to make a move.
While we’re not seeing the frenzied demand of the pandemic years, today’s market has a growing group of motivated buyers who’ve decided they can’t wait any longer. These buyers are prepared and ready to purchase—making them an ideal target for sellers.
Nationwide, higher mortgage rates and home prices have made some buyers cautious, but real estate is always local. In the Chicago suburbs, especially in neighborhoods with strong school districts, inventory remains extremely limited. Homes in these areas are still selling quickly and often at full value.
If you’ve been thinking, “I’ll sell when the buyers come back”, that moment could be now. By holding off, you may be missing the chance to connect with buyers who are actively searching today.
📍 Chicago Realty – Sang Chul Han
📱 773-717-2227
